• Project name: Relaunch and Maintenance of BMW Welt and BMW Classic Websites
• Category: Website Relaunch / Content & Maintenance
• Client: BMW
• Complete date: BMW Welt (since 2007), BMW Classic (2011)
• Skills: WCMS, AEM, 2nd & 3rd Level Support
  

EuroStar-BG has maintained a long-standing, expert role in managing major BMW digital assets, particularly the BMW Welt and BMW Classic websites. Our commitment to the BMW Welt digital platform has spanned over a decade, encompassing full-service Maintenance and executing multiple critical Website Relaunches. We successfully managed the migration and Relaunch of bmw-welt.com on both the WCMS and the more current Adobe Experience Manager (AEM) platforms. This dual-platform experience proves our adaptability in managing legacy and cutting-edge Content Management Systems (CMS). In 2011, we also completed the successful Relaunch of BMW Classic using WCMS. Beyond content delivery, we provide vital backend expertise, including 2nd & 3rd Level Support for AEM6, ensuring a resilient and stable web environment. Furthermore, our team has been physically deployed on-site at the BMW. Digital project area, demonstrating our flexibility and commitment to working directly with the client’s internal structures to optimize workflows and quality assurance (QA). This work highlights our comprehensive capability in managing large-scale, high-profile digital projects for leading automotive brands.